THRIVE

WITH PRINCETON MORTGAGE

Our Mission:

Our "Big Hairy Audacious Goal" by 2028

To connect 50,000 people per year with The Effortless Mortgage™

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Our Culture:

How We Do Things

Freedom & Responsibility: We foster a culture of Freedom and Responsibility for our choices and actions.

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Our Values:

Define our Culture and How We Behave

1. Be customer obsessed. #Effortless.

2. Be the CEO of your life and work.

3. Be a great teammate.

4. Do what you say you are going to do.

5. Be Compassionate, Humble, and Relentless.

6. Be Radically Candid and Transparent.

7. Pain + Reflection = Growth

8. Build, Measure, Learn.

9. Do more with less.

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Our Selling Principles:

1. Don't sell. Deliver value.

2. Shut up and listen.

3. People do business with people they know, like, and trust and are in the FLOW with.

4. Work the system and the system works for you.

5. Be more concerned with the customers' needs than your needs.

Meet The Team

5.0

4.8

4.7